Yesterday MTN signed a-three-year partnership agreement of N1.5 billion that made them the “Official Communications Partner of the Super Eagles and other National Teams.”
The event was attended by dignitaries the Honourable Minister of Youth and Sports Development Mr Sunday Dare in Lagos, both parties made an agreement that is worth N500 million a year with other opportunities and possibilities in the mix as the contract runs.
“This is something I will call a marriage of the king of telecom and the king of sports. MTN is the king of telecom and Football is the king of sports, as is well –established. This event today is in sync with the thinking and desire of the Federal Government and the Federal Ministry of Youth and Sports for our sports federations which is for them to be self funding.
“I appreciate MTN for taking this step and I encourage other corporate bodies to come and partner with our sports federations.
Government alone cannot do it all.”
President of the NFF and FIFA Council Member, Mr Amaju Melvin Pinnick said;
“MTN is a really big and capable partner to have on your side.
I thank them for their forbearance while the process was on and so many crooked sticks were turning up.
My joy is that today has come, we have this vision as a Board of the NFF to achieve absolute self-funding for the Federation before we leave office, and I believe that with this, we are walking close towards realizing our vision.”
Chief Executive Officer of MTN Nigeria, Karl Toriola also said;
“No platform unites, excites and entertains people and nationalities more than football. MTN sponsored the FIFA World Cup South Africa 2010 – the only one that has been held on African soil till date. We have also sponsored several editions of the AFCON.
Even though this is our first time getting involved with the National Teams in Nigeria, we have sponsored several grassroots and impactful programmes on football in this country.
It is a delight to get onto the really big time with the NFF and it is an opportunity we do not take for granted.”
Chairman of MTN and pioneer Vice Chairman of the Nigeria Communications Commission, Dr Ernest Ndukwe described the union as “a significant partnership.”
Mallam Shehu Dikko (NFF 2nd Vice President/Chairman, LMC), Chief Obinna Ogba (Chairman, Senate Committee on Sports/NFF Board Member) ,Ms Falode(NFF Board Member/Chairman NWFL), Dr Omobola Johnson, Mohammed Ahmad and Andrew Ali (Directors of MTN) ,Mr Tobe Okigbo (MTN Corporate Services Officer); Daniel Amokachi (SA to Mr President on Sports); Mr Charity Kadiri (NFF Director of Finance); Mr Ademola Olajire (NFF Director of Communications); Barr. Okey Obi (NFF Director of Legal); Mr Dayo Enebi Achor (NFF Head of International) and; President/CEO of HotSports, Mr Taye Ige.
Captain of Super Egales Ahmed Musa also led William Ekong, Wilfred Ndidi and Victor Osimhen to the event.